High Resiliency is the most important metric

Disaster recovery plans are important, but are usually done wrong and end up being a disaster on its own. Bifrost Cloud is a highly available cloud storage that ensures your data is available when you need it, everytime.

Founded in 2019 just outside of Toronto Canada, Bifrost Cloud was built to modernize the cloud storage industry in a way that doesn’t require billions of dollars to participate. By enabling small independent storage providers to pool their resources together and form a cloud of highly secure and resilient storage that scales to compete with the traditional cloud providers’ massive infrastructure we’ve stumbled upon a few other benefits.

From an environmental perspective our modern architecture allows for an extended life of existing hardware resources. This has become even more important as we’ve experienced the recent struggles of the global supply chain and are starting to see silicon become a relatively scarce resource. Smaller hardware deployments also do not require as much cooling and in environments where it is required, it is often being cooled by systems that would be already activated for other purposes.

Perhaps the biggest benefit we’ve uncovered is the ability to dramatically reduce the price of cloud storage. We believe that data is a critical asset for organizations and our goal is to make it affordable and accessible for organizations of all sizes to store, manage, and access their data.

Why are companies moving to the cloud?

20 years ago, the cloud was still hanging far up in the sky, away from most businesses. But things took a turn in 2006 when AWS started offering compute and storage on the cloud. In just a short decade, cloudification is now mainstream and an unstoppable trend. The dominance of cloud infrastructures in businesses evolved through 3 stages:

In 2006, companies use the cloud for convenience.

In 2014, companies use the cloud for scalability.

In 2022, companies use the cloud for data resiliency.

Data is the oil of the 21st century. More and more companies are starting to realize that data availability plays an integral role in their overall competitiveness. The global average cost of cyber crimes was at $6 trillion USD in 2021. Most companies today either don’t realize how serious a data loss can be for them or are merely crossing their fingers hoping outages don’t happen at their site.

94%

of companies that experience severe data loss do not recover

51%

of these companies close within two years of the data loss

70%

of small firms go out of business within a year of a large data loss incident

Data outages happen more often than we think. Making sure there is enough data redundancy in your setup is the best way to prevent disasters. So don’t drive without a seat belt on correctly and don’t run a business without your data being safe and secure.

Our Mission

To provide every business with a turnkey solution to highly available data storage.

What is data resiliency?

Data resiliency refers to data's ability to survive any type of failure that may occur. Failures such as hardware outage, power outage, natural disasters, and privacy breaches. LITERALLY ANYTHING.

The term specifically encompasses availability, durability, redundancy, and security. It doesn’t mean just ransomware protection or DDoS protection. Your data should be available to you all the time. That’s why its not enough to just have a backup and a disaster recovery plan.

What companies need today is High Availability infrastructure. That means data storage that doesn't go down in the first place. Should there be any issues with data recoverability at all, the storage provider should be able to resolve it behind the scenes, without their customers’ involvement.

How we design our resiliency

Geographical replication: Every piece of data needs to be geographically distributed. It's not enough to store your data on separate hard drives. The hard drives also need to be in different places. This is to avoid a location centered disaster like the big fire that burned down an entire OVH data center in 2021.

Bifrost Cloud chunks up your data, encrypts, replicates, then distributes them to 80 different storage providers around the world. The likelihood of a data outage is now drastically reduced. One harddrive burning down is far more likely than all 80 of them burning down around the world at the same time.

End-to-end encryption: Forget about all the complicated encryption algorithms that were presented to you in the past. There is only one thing to consider when it comes to encryption. Is it End-to-end encrypted? That does not mean your storage provider promising to encrypt your data while it's in transit or when it's at rest. That means the data is encrypted with a key/password that YOU GENERATED! ONLY YOU KNOW IT AND NO ONE ELSE. If you did not go through this step when you were storing data, that means your provider can probably see your data whenever they want to.

Bifrost Cloud offers end to end encryption to all of our customers and recommends third party solutions to help you store your keys safely. We have NO interest in seeing your data.

Real time fire drilling: We often hear stories about an engineering team rushing to pull out their data backup after a disaster hits, only to find that their backup has stopped working, data was lost due to bitrot or hardware was damaged months ahead of the disaster. No process was in place to check up on the backup once in a while. If you live in an apartment, you know there are fire drills once in a while to make sure the bells are working in the event of a disaster, so why not do the same to your data?

Bifrost Cloud saves you the hassle of deploying a staff member to help you check. We run automatic fire drills for you in real time executed by a blockchain. And blockchains never forget.

Immutability: There is some data inside a company that you don’t ever want to put in the attacking surface of ransomware. That’s why Bifrost Cloud offers a class of immutable storage. Data stored in here can only be read but never edited or deleted.

Zero knowledge pipes: ever worry that your storage providers can see your data? I mean, it’s stored in full in their data centers, of course they can see it. And if they are not careful when they are looking through your data, your data can be compromised completely outside of your purview.

Bifrost Cloud does not store any user data. We only provide the pipes that help users transfer encrypted data to distributed storage providers. Every storage provider in our network stores a fraction of the encrypted file, hence no one party has the ability to look at any user data in full.

It's all about the redundancy

Many conversations have sprouted around data security in the past few years. They are mostly focused around preventing hacks and disasters from happening. However, we live in an unpredictable world, where we can never predict what may happen next to our data.

With our distributed technology, Bifrost Cloud is proposing a blatantly simple solution. Spoil businesses with data redundancy spread across the world. We help users replicate their encrypted data and distribute it geographically to a level unimaginable before. Every encrypted object will effectively be replicated 3 times and placed in 80 geographically diverse locations across the globe, making it near impossible to hack or be a subject of any disasters.

source: https://datacenterlocations.com/

Bifrost cloud puts data security ahead of everything

We believe a critical aspect of any data storage solution is security, especially in today’s hostile internet environment. Hence, we concentrated all our resources on making sure your data is as secure as it can get. Any time we are faced with a decision on whether we should prioritize speed or cost over security, we have always chosen the more secure route. Our goal is to provide the safest, most resilient home for your data.

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Make the migration, its worth it.